|Date Posted||May 22, 2019|
Join Golden Frog’s Marketing team as a Senior Digital Marketing Manager, reporting to the Director of Marketing, to shape our Digital Marketing strategies.
- Managing top-of-funnel digital marketing programs that drive traffic, generate new subscribers, and increase MRR.
- Owning paid digital marketing through SEM, social, and display in addition to App stores marketing, email marketing, personalized landing pages, and SEO.
- Developing digital marketing programs, driving testing/optimization, and supporting the marketing acquisition strategy through multiple digital channels.
- Planning and managing an ongoing testing and optimization methodology for website pages, emails, and other digital channels.
- Collaborate with brand marketing, affiliates marketing, and the broader marketing team to find the right prospects, at the right time, in a repeatable and scalable way.
- Being a performance minded, analytics-oriented leader who can objectively measure the impact of their team’s efforts on cost of acquisition, channel performance and optimization, and revenue.
- Bringing on agencies and outsourced resources to support the output of the team as needed and managing them to flawless execution.