Director Digital Marketing

at VWR International, LLC
Published December 16, 2023
Location Seattle, WA
Category Default  
Job Type Full-time  


VWR International, LLC Director Digital Marketing Seattle , Washington Apply Now

Job SummaryAvantor is hiring a Director Digital Marketing that will articulate, execute, and manage the companys digital marketing strategy. The ideal candidate will have extensive experience in digital technology and working in multiple digital marketing channels. The role will report to the Sr. Director - Digital Products and Marketing and collaborate across various functions to bring in high quality traffic to all selling channels.What were looking for:Education:Bachelors degree in Computer Science, CIS, Engineering, or a related field (or equivalent work experience in a related field)Experience:10 years of experience in digital marketing or a related field.6 years of experience as a manager or director in digital marketingExperience working on ad platforms such as Google and Microsoft.6 years of experience in developing digital marketing strategies.6 years of hands-on experience with SEO, email marketing and Google Analytics.Preferred Experience:Masters Degree in Business Administration, Computer Science, CIS, Engineering or related fieldExperience in a leadership role of a large matrixed organizationExperience in Digital marketing technology including a Customer Data Platform, email marketing, Google AnalyticsExperience managing the development, implementation, and integration of multiple and/or complex business systems within an organizationHow you will make an impact:Own and execute the companys overall digital marketing strategy.Lead the Digital marketing team by inspiring them, removing roadblocks, and helping them find a path to success.Own relationships with digital leadership across board members and other key digital influencers in other business units including but not limited to commercial leadership, Global Communications and brand.Responsible for daily management for all digital marketing campaigns globally, including email, on-site banners, marketing automation and retargeting.Maximize the creation of data-driven digital content in alignment with business goals, which requires defining and meeting KPIs and an understanding of data sources, marketing tech capabilities and how performance data turns into actionable insights.Report regularly on metrics and insights gained from results along with recommendations to leadership.Oversee all digital channels including paid and organic media-search and social, SEO and SEM.Oversee the management of the digital marketing budget to ensure high ROAS. Align strategy based on ROAS and organization strategic focus.Lead the deployment of an enhanced lead enrichment strategy to improve quality of leads and scoring.Responsible for data governance for all elements within Customer Data PlatformLead project manager over external agencies.Constantly stay abreast of competition and latest technology in marketplace.Why Avantor?Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science.The work we do changes peoples lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little boy hear his moms voice for the first time. Outcomes such as these create unlimited opportunities for you to contribute your talents, learn new skills and grow your career at Avantor.We are committed to helping you on this journey through our diverse, equitable and inclusive culture which includes learning experiences to support your career growth and success. At Avantor, dare to go further and see how the impact of your contributions set science in motion to create a better world. Apply today!Disclaimer:The above statements are intended to describe the