Digital Marketing Strategist

at Go Fish Digital
Published February 15, 2024
Location Raleigh, WV
Category Default  
Job Type Full-time  


Are you someone who can see the forest AND the trees? Can you decode the intricacies of digital marketing and then elevate your thinking to see its impact on a broader business strategy? Can you identify the right digital levers to pull to boost business outcomes? Do you thrive in environments where being smart is a norm, and results are the shared language? If you're nodding in agreement, you might be the one we're searching for.

We're not just about hiring smart people but also those passionately driven by results. Our team is a collective of hard-working intellects, eager to learn and fuelled by the power of collaborative innovation. We believe in leveraging each other's strengths and learning from diverse viewpoints to craft resonating strategies for our clients.

We're seeking a Digital Marketing Strategist who meshes with this philosophy. Someone with a grounded understanding of digital marketing concepts and an innate ability to think critically - to look beyond the immediate and envision the expansive impact of digital tactics. Your role isn't limited to knowing digital inside out - it's about harnessing that knowledge to create strategies that precisely intersect with our client's business objectives.

Join us not just to be another 'smart person' but to be a part of a vibrant ecosystem where intelligence meets action, results meet satisfaction, and every day is an opportunity to learn, innovate, and excel.
Your role will encompass:

  1. Strategic Vision: Partner with clients to understand their business needs and craft digital strategies that amplify their objectives.
  2. Data Interpretation: Use tools like Google Analytics to gather insights, not just metrics. Understand the story the data tells and its implications for the business.
  3. Holistic Approach: Collaborate with teams from SEO, Link Building, Paid Media, and more to craft comprehensive strategies that make real business impact.
  4. Stay Ahead: The digital world is dynamic. Commit to staying updated, understanding emerging trends, and how they fit into the broader business context.

Your qualifications should include:

  1. Solid grasp of digital marketing principles and tactics.
  2. Proven experience in formulating and executing holistic digital strategies.
  3. Ability to transform raw data into actionable insights.
  4. Exceptional communication skills, translating complex concepts into easy-to-understand recommendations.
  5. Prior experience with digital tools, with a focus on analytics platforms.

Guidelines for Your Application

What We Need: Alongside your resume, craft a one-page cover letter that gives us some perspective into your unique journey and passion for this role. Don't forget to mention your salary expectations.

Handling Attachments: Some platforms can be tricky. If limited to one file, combine your resume and cover letter. Bonus points for work samples - links in CVs or resumes are good, too!

The Weight of the Cover Letter: It's more than just a formality - it's our first introduction to you. Make it count. Without it, your application won't be reviewed.

Note on 'Quick Apply': This feature can sometimes miss essential details. Ensure all our requirements are met - incomplete applications won't progress.

Adherence to these guidelines is paramount.

Missing out will cost you a spot in the process. And then, we all miss out. And that bums us out. Don't bum us out. We value attention to detail, and this is your chance to show that off.

We appreciate the effort you put into your application and look forward to getting to know you better!

Work Location

Our office is located in downtown Raleigh, NC. We offer a flexible, hybrid work schedule so that you can work from home, at a coffee shop, or meet with your team in person at our Raleigh office if you are local to Raleigh.

We are open to remote work in the U.S. (preferably EST) for the right candidate.

Benefits & Culture

We offer great health care benefits (with a significant portion paid by the company) and a flexible, balanced work schedule. With our trusting and flexible work culture comes responsibility, so you'll need to be disciplined enough to get things done without someone watching over your shoulder. We are looking for someone to bring great ideas and work above and beyond our core hours of 8:00 to 4:00 each day when needed.

We are proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our community becomes more confident, creative, and productive when our team members can be authentic at work.