Digital Marketing Strategist

at Robert Half
Published June 19, 2021
Location Fort Lauderdale, FL
Category Default  
Job Type Full-time  


Ref ID: 01020-9502992319

Classification: Digital Marketing Specialist

Compensation: $70000.00 to $80000.00 yearly

We are looking for a driven, creative, technical detail oriented who is passionate about marketing automation, data and behavioral intelligence metrics and analysis to deliver the perfect client experience with the latest technology and tools. Your role with the Marketing Team is to research, implement and apply existing and new marketing technology to advance our leading client retention and acquisition initiatives across all platforms and devices. Apply today for immediate consideration.
Together with our team you will be at forefront of our marketing technology, introducing new technologies and innovating as required You will drive the implementation of the digital marketing technology strategy and its architecture throughout the company working with our IT and Marketing teams You will work with our Customer Relationship Management team on the ongoing upgrades to our Customer Relationship Management data management and marketing capabilities including cross-platform communication, personalized content and the integration of intelligent Artificial Intelligence. You will champion future marketing technology and its strategic benefits within the company with key executives, division and department heads and end users including areas that may require process re-thinking.  You will work with all departments across the organization to understand key business development needs and requirements and be able to identify the most impactful opportunities and solutions You work to the highest best practices and have a solid understanding of all confidentiality and privacy rules, regulations and laws that affect digital marketing and our clients. You base your actions on data, give meaning to the numbers, identify opportunities and issues, and present findings in clear and regular internal reporting Please reach out to Andrea Juncadella at (305) 774-7860 ext. 57309