Digital Marketing Strategist

at HotFoot Recruiters
Location St. Charles, IL
Date Posted December 3, 2020
Category Default
Job Type Full-time

Description

HotFoot Recruiters – Effective. Efficient. Talent Placement.

HotFoot Recruiters would like to announce the following Direct Hire opportunity available for immediate consideration:
 

Position: Digital Media Strategist

Location: Remote

Type: Full Time, Direct Hire

Benefits Offered: Medical, Vision, Dental

Salary: TBD - Based on experience

Summary: 
We are seeking a results-oriented Digital Marketing Strategist for a leading digital agency that is growing! This individual will successfully lead the management of digital strategy for client brands. The ideal candidate will possess outstanding analytical skills, while being approachable and collaborative in a fast-paced environment.

Responsibilities:

•      The Digital Marketing Strategist will plan, develop, implement, and manage the overall digital marketing strategy, including but not limited to paid search, paid social, and display marketing for a variety of clients

•      Conduct in-depth market research to identify new opportunities and determine audience preferences to support campaign development

•      Responsible for utilizing campaign data to make recommendations and optimizations to improve overall campaign performance and drive optimal ROI and KPIs

•      Monitor and analyze campaign performance data and translate that analysis into key insights and make strategic recommendations to the marketing managers

•      Stay up to date on the latest trends in digital media and advise clients accordingly

•      This is position is an integral execution role and will NOT be responsible for managing a team

Qualifications

•      Strong background in programmatic advertising, paid media buys, and ROI management

•      Minimum of 3 years of experience in digital media marketing or media buying

•      Previous experience working in Google Ads, Google Analytics, Facebook Ads Manager, and other social media platforms

•      Excellent analytical, organizational and time management skills

•      Proven ability to successfully run multiple digital media campaigns in a fast-paced environment

•      Bachelor’s Degree strongly preferred