Digital Marketing Specialist

at Robert Half
Location Dallas, TX
Date Posted February 26, 2021
Category Default
Job Type Full-time

Description

Ref ID: 04010-0011717592

Classification: Digital Marketing Specialist

Compensation: $65000.00 to $80000.00 yearly

Communications & Digital Marketing Specialist - on-site, long-term in Dallas!

TCG is looking for a Communications & Digitals Marketing Specialist for a long-term position with a client in the Dallas area. Digital Marketing Specialist will be writing content on a day-to-day basis, working with outside vendors and partners, keeping projects on track and budget, internally and externally with outside vendors, partners and agencies. This person will also be handling basic layout and design projects.

Additional Responsibilities:

  • Content development, editorial calendars, website and corporate communications
  • Creating and posting impactful content reinforcing the brand and services of the company
  • Collaborate on marketing and social media campaigns (LinkedIn, Facebook, etc.).
  • Knowledge of social media sharing platform, continually seeking to improve processes and functionality.
  • Video content - podcasts, corporate videos and social media
  • Make online content updates
  • Support marketing events and sponsorship activities to increase the visibility and awareness of the firm's brand. 
  • Track and report website and blog analytics using multiple platforms, including Google Analytics, Google Search, and social media platforms.