Digital Marketing Specialist

at PSIS Consulting
Location Atlanta, GA
Date Posted February 10, 2021
Category Default
Job Type Full-time

Description

   We are currently looking for a Digital Marketing Specialist to join our 
growing team. In this role, you will be involved in the Marketing strategy 
and development of a wide range of content.

Responsibilities
• Prepares marketing and advertising strategies, plans, and objectives for 
our clients
• Implements marketing and advertising campaigns
• Prepares marketing reports by collecting, analyzing, and summarizing 
sales data.
• Prepares and coordinates content development and marketing services as 
defined in the marketing strategy:
• Website content development
• Blog writing, editing and publishing
• Social media marketing and monitoring
• Search engine optimization (SEO)
• Premium content creation including e-books, whitepapers, case studies 
and infographics
• Website updates and optimizations
• Email marketing planning, publishing and monitoring
• Lead management
• Marketing automation
• Paid advertising management including social media advertising, Google 
ads, and other paid advertising initiative
• Plans and organizes promotional presentations; updating calendars.     
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