Digital Marketing Specialist

at Robert Half
Location Washington, DC
Date Posted November 29, 2020
Category Default
Job Type Seasonal/Temp

Description

Ref ID: 04510-0011620380

Classification: Digital Marketing Specialist

Compensation: DOE

An industry-leading client in Washington, DC is looking for a focused and success-driven Marketing and Email Coordinator.
 
The Marketing and Email Coordinator will partner with the product and sales teams to develop content and email campaigns covering everything from internal communications to membership outreach, and product promotions. This person will be responsible for the strategy and execution of both internal and external communications, analysis, and serve as the main POC for the email service vendor.

- Developing and testing customized forms and templates to be used for mass emails
- Assisting with actual email deployment and list management
- Troubleshooting any issues with the digital properties across the CRM to ensure seamless performance
- Performing A/B testing and running analytics reports to assess performance
Basic web support and troubleshooting issues on both WordPress and Drupal websites