Digital Marketing Specialist

at Tampa Bay Home Team
Published February 25, 2024
Location Wesley Chapel, FL
Category Default  
Job Type Full-time  


Join a dynamic real estate team in Tampa! At Tampa Bay Home Team, we pride ourselves on offering exceptional Real Estate services in Tampa, FL. We are looking for an In-House Digital Advertising Specialist with real estate acumen to help drive our online presence, and help our clients sell and find their dream homes!


Craft and execute digital advertising strategies for our real estate, Mortgage and Title Companies

Develop and Implement digital marketing plans for our real estate offerings, encompassing SEM, SEO, social media promotions, display ads, and other innovative channels

Design high-conversion ad campaigns from eye-catching visuals to persuasive copy and optimized landing pages

Dive into market and competitor research to unearth advertising opportunities specific to the Tampa real estate landscape

Work closely with our team to transform our objectives into impactful campaigns, ensuring alignment with our brand and resonance with our clientele

Monitor and evaluate campaign outcomes, extracting insights and refining strategies for improved ROI

Stay plugged into industry shifts, emerging platforms, and the latest in real estate digital marketing

Partner with our creative wing to produce real estate-centric visuals, videos, and assets that enhance campaign results

Implement A/B tests and iterative improvements to optimize for outcomes

Oversee advertising budgets, ensuring smart, effective resource deployment

Produce and present regular reports detailing key campaign metrics, performance indicators, and insights to both team members and stakeholders


A degree in Marketing, Advertising, or related disciplines is preferred but not mandatory

Demonstrable digital advertising experience, with a strong emphasis on real estate

Mastery over key advertising platforms including Google Ads, Facebook Ads Manager, and LinkedIn Ads, among others

Sharp analytical skills, matched with a flair for drawing actionable conclusions from intricate data

Outstanding communication skills; ability to elucidate advertising strategies and outcomes to diverse audiences

Inventive approach, paired with a knack for tailoring advertising solutions to real estate targets

A grasp of the Tampa real estate scene, its audience nuances, and effective marketing tactics

Proven ability to juggle manifold campaigns, without compromising on detail precision

About Company:

Located at the heart of one of Florida's most dynamic regions, the Tampa Bay Home Team is not just another real estate group. We are a collective of dedicated professionals committed to simplifying the intricate world of real estate in Hillsborough, Pasco, and Pinellas.

But what truly sets us apart is our culture. At Tampa Bay Home Team, we believe in the power of collaboration. Our agents support one another, share knowledge, and celebrate each other's successes. It's this spirit of camaraderie that not only makes our team strong but also ensures our clients receive the comprehensive service they deserve.

Dive into the world of real estate with a team that values commitment, innovation, and most importantly, you. Welcome to the Tampa Bay Home Team where your real estate journey becomes ours.