Foods people love. Brands people trust. And a career that nourishes your future like no other.

If you're driven by the passion to do something meaningful that changes lives, Nestlé is the place for you. Nestlé USA is one of seven operating companies that make up Nestlé's presence in the United States. We're in 97% of American homes, and as the leading food and beverage company, our goals are to continue to deliver quality food and beverage products, strengthen our local communities, and reduce our environmental and climate impact.

We're determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day. Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond. Because our focus is not only on nourishing our customers, but also about enriching you.

This position is not eligible for Visa Sponsorship.

The Out of Home (OOH) Division at Nestlé USA leverages its position as the world's largest food and beverage company to bring brands that you enjoy in your home, to other areas of your life such as the workplace, restaurants, hotels, and your neighborhood College or University. Our portfolio of products and solutions includes beloved brands such as Stouffer's, Coffee mate, Nescafé, and Starbucks. With our extensive networks and industry knowledge, we offer unparalleled support and guidance to foodservice operators, ensuring their success in a competitive market. We strive to contribute to a healthier future by providing the finest ingredients and operational knowledge to every type of foodservice operation. The strength of our trusted brands is supported by a team of skilled professionals who are dedicated to deepening their industry experience. Our team of culinary experts and skilled product developers partner closely with foodservice professionals to generate creative, branded food and beverage solutions that address a wide variety of needs. Our employees thrive on opportunities to grow and develop within the foodservice industry, ensuring that we are always at the forefront of industry trends and innovations.

The Digital Marketing Specialist will be a part of the Digital Marketing team and will lead the day-to-day operations of our websites and digital marketing programs. With the goal of improving the customer experience across our digital experiences and working to develop effective campaigns, & SEO/SEM activities.

In This Role You Will:

Web Content, UX and development

• Assist in the development, creation, and publication of digital design assets on an ecommerce website.
• Coordinating creation of new pages and promotions
• Manage all agency and brand communications
• Manage ecommerce merchandising- product catalogs
• Execute seasonal campaigns (page builds, product set up, testing) and A/B testing
• Support sku/ordering/account/ page issues
• Lead day-to-day website operations including web content management, technical site maintenance, localization, content optimization research/implementation to improve discoverability (SEO), user experience, and conversion
• Monitor overall web performance/tracking using Google Analytics & Google Tag Manager and provide evidence based recommendations to improve user experience, engagement, and acquisition by channel (including preparing on-demand reporting and quarterly web performance report.)

Paid Search and Analytics

• Assist in digital campaign project management and SEM
• Deliver analytics and regular reporting for digital media and website campaigns that drive back to our product website along with recommendations on optimizations for content or A/B tests for home page images
• Assist in any campaign activity in partner ecommerce platforms

Qualifications

• Bachelor's degree required
• 3-5 years of working experience as a digital marketer in a B2B or B2C organization
• Proficiency with Google Analytics, Google Tag Manager, and other web analytics platforms required (Google Analytics Academy badges a plus)
• Ecommerce website experience and Brightedge knowledge is a plus
• Experience working in a CMS platform (preferably Adobe Commerce- Magento, Drupal)
• Experience with key digital marketing topics: email marketing, SEO, SEM
• Ability to troubleshoot front-end functionality issues
• Strong UX sensibility and empathy for the user
• Strong familiarity with responsive design principles and usability best practices.
• Outstanding critical thinking and problem solving skills
• Self-starter, ability to work independently and take the initiative without prompting
• Able to communicate transparently and confidently to all levels of the business and to various stakeholder groups, both in writing and verbally
• Attention to detail and strong organizational skills
• Proven ability to build relationships and work independently
• Strong teamwork and communication skills in order to effectively gather requirements as it relates to a given project.

Requisition ID: 284844

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home.

The Nestlé Companies are an equal employment opportunity and affirmative action employer seeking diversity in qualified applicants for employment. All applicants will receive consideration for employment without regard to race, ethnicity, color, gender, gender identity, age, religion, national origin, ancestry, disability, perceived disability, medical condition, genetic information, veteran status, sexual orientation, or any other protected status, as defined by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at [Click Here to Email Your Resumé] or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.

Review our applicant privacy notice before applying at www.nestlejobs.com/privacy

Foods people love. Brands people trust. And a career that nourishes your future like no other.

If you're driven by the passion to do something meaningful that changes lives, Nestlé is the place for you. Nestlé USA is one of seven operating companies that make up Nestlé's presence in the United States. We're in 97% of American homes, and as the leading food and beverage company, our goals are to continue to deliver quality food and beverage products, strengthen our local communities, and reduce our environmental and climate impact.

We're determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day. Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond. Because our focus is not only on nourishing our customers, but also about enriching you.

This position is not eligible for Visa Sponsorship.

The Out of Home (OOH) Division at Nestlé USA leverages its position as the world's largest food and beverage company to bring brands that you enjoy in your home, to other areas of your life such as the workplace, restaurants, hotels, and your neighborhood College or University. Our portfolio of products and solutions includes beloved brands such as Stouffer's, Coffee mate, Nescafé, and Starbucks. With our extensive networks and industry knowledge, we offer unparalleled support and guidance to foodservice operators, ensuring their success in a competitive market. We strive to contribute to a healthier future by providing the finest ingredients and operational knowledge to every type of foodservice operation. The strength of our trusted brands is supported by a team of skilled professionals who are dedicated to deepening their industry experience. Our team of culinary experts and skilled product developers partner closely with foodservice professionals to generate creative, branded food and beverage solutions that address a wide variety of needs. Our employees thrive on opportunities to grow and develop within the foodservice industry, ensuring that we are always at the forefront of industry trends and innovations.

The Digital Marketing Specialist will be a part of the Digital Marketing team and will lead the day-to-day operations of our websites and digital marketing programs. With the goal of improving the customer experience across our digital experiences and working to develop effective campaigns, & SEO/SEM activities.

In This Role You Will:

Web Content, UX and development

• Assist in the development, creation, and publication of digital design assets on an ecommerce website.
• Coordinating creation of new pages and promotions
• Manage all agency and brand communications
• Manage ecommerce merchandising- product catalogs
• Execute seasonal campaigns (page builds, product set up, testing) and A/B testing
• Support sku/ordering/account/ page issues
• Lead day-to-day website operations including web content management, technical site maintenance, localization, content optimization research/implementation to improve discoverability (SEO), user experience, and conversion
• Monitor overall web performance/tracking using Google Analytics & Google Tag Manager and provide evidence based recommendations to improve user experience, engagement, and acquisition by channel (including preparing on-demand reporting and quarterly web performance report.)

Paid Search and Analytics

• Assist in digital campaign project management and SEM
• Deliver analytics and regular reporting for digital media and website campaigns that drive back to our product website along with recommendations on optimizations for content or A/B tests for home page images
• Assist in any campaign activity in partner ecommerce platforms

Qualifications

• Bachelor's degree required
• 3-5 years of working experience as a digital marketer in a B2B or B2C organization
• Proficiency with Google Analytics, Google Tag Manager, and other web analytics platforms required (Google Analytics Academy badges a plus)
• Ecommerce website experience and Brightedge knowledge is a plus
• Experience working in a CMS platform (preferably Adobe Commerce- Magento, Drupal)
• Experience with key digital marketing topics: email marketing, SEO, SEM
• Ability to troubleshoot front-end functionality issues
• Strong UX sensibility and empathy for the user
• Strong familiarity with responsive design principles and usability best practices.
• Outstanding critical thinking and problem solving skills
• Self-starter, ability to work independently and take the initiative without prompting
• Able to communicate transparently and confidently to all levels of the business and to various stakeholder groups, both in writing and verbally
• Attention to detail and strong organizational skills
• Proven ability to build relationships and work independently
• Strong teamwork and communication skills in order to effectively gather requirements as it relates to a given project.

Requisition ID: 284844

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home.

The Nestlé Companies are an equal employment opportunity and affirmative action employer seeking diversity in qualified applicants for employment. All applicants will receive consideration for employment without regard to race, ethnicity, color, gender, gender identity, age, religion, national origin, ancestry, disability, perceived disability, medical condition, genetic information, veteran status, sexual orientation, or any other protected status, as defined by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at [Click Here to Email Your Resumé] or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.

Review our applicant privacy notice before applying at www.nestlejobs.com/privacy