Digital Marketing Specialist

at Cambium Intermediate Holdings LLC.
Published February 2, 2024
Location Atlanta, GA
Category Default  
Job Type Full-time  


A company is looking for a Digital Marketing Specialist.
Key Responsibilities:

Provide support for digital marketing campaigns including email, landing pages, content syndication, display advertising, paid search, and social media ads
Manage the implementation and sending of email and digital marketing campaigns, including segmentation, analysis, A/B testing, and optimization
Create and manage engagement and nurture programs, as well as execute and optimize digital campaigns via various advertising channels

Required Qualifications:

3-5+ years of experience in digital marketing analytics with proficiency in Google Analytics and Social Media platforms
3+ years of experience with Marketing Automation tools (i.e., Marketo, Eloqua, Pardot, Hubspot) and SFDC
Working knowledge of HTML coding and responsive email layouts
Experience with project management tools and lead capture forms
Proficiency in Microsoft Excel, PowerPoint, and Google Analytics