Digital Marketing Specialist

at Panopto
Published February 2, 2024
Location Atlanta, GA
Category Default  
Job Type Full-time  


A company is looking for a Specialist, Digital Marketing to manage digital marketing campaigns and initiatives.
Key Responsibilities:

Create, execute, and manage digital marketing initiatives
Collaborate with other teams to align campaigns with overall strategy
Manage agencies and optimize campaigns

Required Qualifications:

2-3 years of experience in B2B digital marketing
Knowledge of digital advertising platforms
Understanding of the buyer's journey in B2B markets
Experience with analytics and CRM tools
Preferred: Working knowledge of design tools and marketing automation platforms, and language skills