Digital Marketing Specialist

at Tampa Bay Home Team
Published January 16, 2024
Location Zephyrhills, FL
Category Default  
Job Type Full-time  

Description

Join a dynamic real estate team in Tampa! At Tampa Bay Home Team, we pride ourselves on offering exceptional Real Estate services in Tampa, FL. We are looking for an In-House Digital Advertising Specialist with real estate acumen to help drive our online presence, and help our clients sell and find their dream homes! Responsibilities: • Craft and execute digital advertising strategies for our real estate, Mortgage and Title Companies • Develop and Implement digital marketing plans for our real estate offerings, encompassing SEM, SEO, social media promotions, display ads, and other innovative channels • Design high-conversion ad campaigns – from eye-catching visuals to persuasive copy and optimized landing pages • Dive into market and competitor research to unearth advertising opportunities specific to the Tampa real estate landscape • Work closely with our team to transform our objectives into impactful campaigns, ensuring alignment with our brand and resonance with our clientele • Monitor and evaluate campaign outcomes, extracting insights and refining strategies for improved ROI • Stay plugged into industry shifts, emerging platforms, and the latest in real estate digital marketing • Partner with our creative wing to produce real estate-centric visuals, videos, and assets that enhance campaign results • Implement A/B tests and iterative improvements to optimize for outcomes • Oversee advertising budgets, ensuring smart, effective resource deployment • Produce and present regular reports detailing key campaign metrics, performance indicators, and insights to both team members and stakeholders Qualifications: • A degree in Marketing, Advertising, or related disciplines is preferred but not mandatory • Demonstrable digital advertising experience, with a strong emphasis on real estate • Mastery over key advertising platforms including Google Ads, Facebook Ads Manager, and LinkedIn Ads, among others • Sharp analytical skills, matched with a flair for drawing actionable conclusions from intricate data • Outstanding communication skills; ability to elucidate advertising strategies and outcomes to diverse audiences • Inventive approach, paired with a knack for tailoring advertising solutions to real estate targets • A grasp of the Tampa real estate scene, its audience nuances, and effective marketing tactics • Proven ability to juggle manifold campaigns, without compromising on detail precision Compensation: $20 - $25 hourly

• Craft and execute digital advertising strategies for our real estate, Mortgage and Title Companies • Develop and Implement digital marketing plans for our real estate offerings, encompassing SEM, SEO, social media promotions, display ads, and other innovative channels • Design high-conversion ad campaigns – from eye-catching visuals to persuasive copy and optimized landing pages • Dive into market and competitor research to unearth advertising opportunities specific to the Tampa real estate landscape • Work closely with our team to transform our objectives into impactful campaigns, ensuring alignment with our brand and resonance with our clientele • Monitor and evaluate campaign outcomes, extracting insights and refining strategies for improved ROI • Stay plugged into industry shifts, emerging platforms, and the latest in real estate digital marketing • Partner with our creative wing to produce real estate-centric visuals, videos, and assets that enhance campaign results • Implement A/B tests and iterative improvements to optimize for outcomes • Oversee advertising budgets, ensuring smart, effective resource deployment • Produce and present regular reports detailing key campaign metrics, performance indicators, and insights to both team members and stakeholders