Digital Marketing Specialist
Published | September 15, 2023 |
Location | Atlanta, GA |
Category | Default |
Job Type | Contractor |
Description
Sunrise System Inc. is currently looking for Digital Marketing Specialist in Remote with one of our top clients.
Job Title: Digital Marketing Specialist
Job ID: 23-06560
Location: Remote
Duration: 6 Months with possibility of extension
Position Type: Hourly Basis on W2 only
NOTE : Company policy requires newly hired employees to be fully vaccinated for COVID-19 as of their start date. Company is an equal opportunity employer and will provide reasonable accommodation to the unvaccinated in accordance with federal, state, and local law.
Summary
- This role will support the Senior Marketing Manager across a variety of digital marketing functions including the planning, execution, and analysis of campaigns.
- You will help to strategize and launch campaigns across paid social, SEM, and email programs, including creating advertisements, A/B tests, generating email drips, and more.
- You'll collaborate closely with our brand, creative, and analytics teams to analyze and optimize strategies to drive the best ROI for each campaign.
- The role will foster professional growth through applied experience in a dynamic organization undergoing digital transformation.
Key Areas:
- Assist in marketing campaign planning and execution through a variety of platforms including Meta, LinkedIn, TikTok, Twitter, Twitch, and Google Ads.
- Create and optimize campaign targeting and promotional assets including ads and emails.
- Measure and analyze marketing metrics across channels using tools like Google Analytics and Power BI.
- Support SEM and SEO efforts including keyword research, competitor research, and web content analysis.
- Assist in the creation and presentation of reports on campaign performance and outcomes.
Experience:
- Minimum 2-3 years of experience working in the B2B space on digital marketing campaigns and strategies.
- Ability to work cross-functionally with teams across the organization.
- Familiarity with paid social ads and social media platforms including LinkedIn, Facebook, Twitter, Instagram, and TikTok.
- Experience with marketing strategies, tools, and tactics.
- Strong knowledge of Microsoft Office Suite and Google suite of tools (Google Ads, Google Analytics, etc.).