Job Description

LaSalle Network is looking to hire a Digital Marketing Specialist for a large CPG brand in Illinois. Have an interest in digital marketing and analytics, social media marketing and/or strategic communication? This position is for you!

This will be a hybrid schedule, with three days/week onsite in the Naperville, Illinois area.

Digital Marketing Specialist Responsibilities:

• Create digital marketing campaigns
• Ensure consistency in the brand messaging
• Prepare emails and newsletters to send to current customers
• Optimize the business website to increase online traffic
• Follow best practices for social media marketing on different platforms
• Track marketing metrics and analyze digital data to measure marketing success

Digital Marketing Specialist Requirements

• Bachelor's degree in marketing and/or similar field
• Experience with leading and managing social media marketing campaigns
• Knowledge of email, newsletters, push notification and display advertising campaigns
• Ability to use SEO, SEM and marketing databases for promotional purposes
• Understanding of landing pages optimization, user funnels and A/B testing
• Proficiency in using website analytics tools, ad serving tools and marketing software

Thank you,

Natalie Saccone
Senior Project Manager
LaSalle Network

#LI-DNP