Digital Marketing Specialist

at Cain-Forlaw
Published July 22, 2023
Location Arlington Heights, IL
Category Default  
Job Type Full-time  

Description

Job Description

Job Description

We are looking for a Digital Marketing Specialist to develop, implement, track-and- optimize our digital marketing campaigns across all digital channels. We are a successful electronics sales organization serving several different verticals across the Central United States. Our ideal candidate is someone who can wear multiple hats and has experience as a growth marketer or is ready for the challenge.

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Plan and execute all digital marketing, including website, SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create customer/market/application specific marketing campaigns.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Company Description Established in 1971, the Cain-Forlaw team prides itself on responsiveness, technical expertise, and market knowledge. Through sales ability, hard work, and integrity we have developed deep customer connections. These long-standing relationships in the Central United States provide a vehicle for our suppliers to quickly get products in front of the right customers. Our Mission is to understand and advocate for both our customers and our suppliers. Whether it be the latest start-up or established Company, we provide the access and insight to make your project succeed.

Company Description

Established in 1971, the Cain-Forlaw team prides itself on responsiveness, technical expertise, and market knowledge. Through sales ability, hard work, and integrity we have developed deep customer connections. These long-standing relationships in the Central United States provide a vehicle for our suppliers to quickly get products in front of the right customers. Our Mission is to understand and advocate for both our customers and our suppliers. Whether it be the latest start-up or established Company, we provide the access and insight to make your project succeed.

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