Digital Marketing Specialist
Published | April 20, 2022 |
Location | Fargo, ND |
Category | Default |
Job Type | Full-time |
Description
Digital Marketing Specialist - Focus on Google, Facebook, SEO and Website Design/Development - IMMEDIATE NEED!
This Jobot Job is hosted by: Melody Romeo
Are you a fit? Easy Apply now by clicking the "Apply Now" button and sending us your resume.
Salary: $60,000 - $70,000 per year
A bit about us:
Our client is a leading development, construction and management firm headquartered in Fargo, ND with over 150 team members! Their projects include multifamily, commercial and industrial spaces across the Midwest.
They are seeking a Digital Marketing expert to help build and execute data-driven digital marketing programs!
Why join us?
- 401K retirement plan with company match
- Health, Dental, Vision, & Pet insurance plans
- Health Savings Account (HSA)
- Dependent Care Account (FSA)
- Basic Life, Voluntary Life, Short & Long Term Disability plans
- Supplemental Voluntary Benefits
- Paid Time Off (PTO), Paid Holidays, Volunteer Hours, and more!
Job Details
As a Digital Marketing Specialist, you would work in partnership with both internal team members and stakeholders on analyzing data, identifying opportunities, and implementing digital media strategy with a focus on Google, Facebook, SEO and website design/development.
- Lead company email marketing/marketing automation programs, making recommendations on best practices and enhancements to streamline communications with a focus on driving ROI and the customer journey
- Identify and implement acquisition, curation and segmentation techniques to grow, nurture and maintain audiences
- Develop, implement and manage organic and paid social media strategy in coordination with creative services team members
- Create, execute and monitor SEM/PPC campaigns with experience in Google AdWords, Google Tag Manager, Google Analytics, and Google Data Studio
- Monitor SEO and user engagement and suggest content optimization
- Design, build and maintain reports and dashboards that are distributed to stakeholders and leadership on a regular cadence (weekly, monthly) with the ability to communicate and visualize metrics into a digestible format for all levels of understanding
- Familiarity with basic website design and publishing with knowledge of HTML, CSS
- Define and report on digital channel KPIs (social, website, email)
- Analyze campaign performance with the ability to create actionable insights
- Stay up-to-date on emerging trends, best practices and technologies
- Support the day-to-day execution of marketing activities and campaigns
The skills and knowledge we're looking for in a Digital Marketing Specialist are:
- 5+ years of marketing experience
- Minimum of 3 years of experience in digital marketing or digital analytics
- Bachelor's degree in Business, Marketing, Communications or related field
- Strong communication, organizational and time management skills
- Process-oriented, committed to operational efficiency and organization
- An independent self-starter who needs limited direction to set & accomplish project goals
- Proficient in MS Office products
Interested in hearing more? Easy Apply now by clicking the "Apply Now" button.