Digital Marketing Manager

at SproutLoud
Published September 28, 2022
Location Sunrise, FL
Category Default  
Job Type Full-time  

Description

Company Overview

At SproutLoud our people and culture are central to our success. Youll find an environment that is 100% jerk free, where people share the values of putting clients first, being accountable, caring about your team and the quality of your work, inspiring others, and growing in your level of expertise and professional development. SproutLoud won the 2022 Top Workplace award, marking the 9th time the company has been recognized as one of the best employers in South Florida, based on anonymous employee feedback.

SproutLoud is a Software plus Services platform that services the local marketing needs of large organizations. Called Through-Channel Marketing Automation (TCMA), we help our clients manage their brands and distribute their marketing resources locally - through sales channels, franchisees, chain-retail locations, dealer networks, value-added reseller (VAR) programs, and field employees/offices - with a comprehensive distributed marketing solution. SproutLoud solutions manage brand compliance, increase speed to market, automate manual tasks, and provide robust reporting and business intelligence.

Identified by Forrester Research as the Third Stage for sales and marketing leaders, SproutLoud is on the forefront of the TCMA industry. We need a great team to help us execute - so come join us!

Overview:

SproutLoud's Digital Campaign Specialist is an integral member in supporting our Brands (Master Accounts) by ensuring the expectations and performance metrics of digital services are achieved. This role works closely with the Client Relationship Manager (CRM) team to strategize, execute, manage and optimize digital programs. This individual does this through collaborating across departments and with Marketing Service Providers (MSPs).

Responsibilities:

  • Communicate with Brands (Master Accounts) regarding program launches

  • Provide strategy and program recommendations based on keen understanding of Master Accounts needs

  • Execute, manage and optimize digital service programs for Master Accounts

  • Work with SproutLoud MSPs as needed to execute, manage and optimize digital programs

  • Analyze performance metrics from digital campaigns to optimize programs

  • Act as a support stakeholder to CRM Teams for digital programs

  • Train SproutLoud support teams (MAs, AMs, Partner Ignite) on digital programs for Master Accounts

  • Display strong understanding of SproutLoud technology at Master level for digital programs

  • Coordinate and manage activities necessary to complete projects with Client Relationship Manager and IT teams

  • Communicate with Master Account clients as required/determined by account teams

  • Provide troubleshooting for digitals questions on client teams

  • Consistently display a can-do attitude and collaborate in a fast-paced environment

  • Continually educate clients on new SproutLoud digital service features and functionality

  • Manage new and ongoing digital program updates between internal resources and client

  • Prepare and present reporting on account activity and progress to client and internal teams

  • Understand and keep up-to-date on digital marketing strategies and tactics

  • Stay up-to-date on best practices of SproutLoud digital services

    Requirements:

  • Bachelors Degree strongly preferred

  • 2-3 years of experience in digital media

  • Experience managing Facebook Advertising, SEM campaigns, Display campaigns and other digital media platforms

  • Proven track record of learning quickly and working in a team environment - understanding how to effectively use resources to find answers and solutions

  • Ability to take direction and, when needed, ability to respectfully challenge direction with the best needs of the client in mind

  • Effective communicator - both oral and written

  • Ability to learn new technologies, software and computers quickly

  • Strong organizational and project management skills with the ability to task-switch

  • Strong relationship building and service skills

    What do we offer

  • Joining a 9X Award Winning Best Place to Work - 5 consecutive years

  • Phenomenally high e-NPS scores - just check out the career portion of our website

  • An opportunity to join an industry leader with solid growth (and aspirations to become much bigger).

  • No Jerks on your team

  • The ability to work on a truly innovative product that evolves with our markets needs.

  • The ability to work and grow among a team of fun, kind and passionate people.

  • A prime location in Fort Lauderdale, Florida; Medellin, Colombia; and, Monterrey, Mexico

  • Competitive salary scaled to your experience

  • 17-23 days of PTO; Sick leave as you need it

  • 401k plan with 3% matching

  • 1 month sabbatical at 6 years

  • Medical, Vision and Dental Insurance Plans

  • A fast-paced environment where you can make your mark!

  • The ability to work and grow among an incredible team

    Our values

  • Delight the Customer: We understand that consistently meeting expectations creates a positive experience.

  • Be the Force of Change: Continuous improvement is a shared responsibility. And it starts with you.

  • Jerk Free: We dont take ourselves too seriously. We are humble with no hidden agendas. We demonstrate respect and integrity.

  • Do What You Say: Follow-up and follow-through. We hold ourselves and each other to this standard.

  • One-Mission; One Team: We always work together, within and across teams, to accomplish our mission.

    Interview process

    Our five steps recruiting process lasts a total of 2 weeks:

  • Step 1 - Meet and greet with a recruiter or hiring manager; followed by some brief assessments

  • Step 2 - Top-Grading, 2-hour interview with 2 Hiring Managers

  • Step 3 - In-person meetings (one day in total) with your peers, direct reports and/or team leads

  • Step 4 - (Position Dependent) An activity or exercise to understand how you think

  • Step 5 - Reference checks

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