Digital Marketing Manager

at Engage Partners, Inc.
Published September 1, 2022
Location Atlanta, GA
Category Default  
Job Type Full-time  

Description

Digital Marketing Manager

Responsibilities:

  • Brand: strategy, management, and activation. Accountable for setting, communicating, and managing brand with clear brand KPI’s measured & reported
  • Drives brand strategies and activation plans: leads marketing strategy and planning across key platforms to optimize customer sales, engagement, and client retention
  • Ensure KPI’s are set for each activity, measured, and reported
  • Monitor the performance of marketing agencies and freelancers
  • Digital Engagements: social, email, branded materials, display advertising and other marketing materials plus work with e-commerce to optimize content
  • Collaborate and direct third-party communication agency on social media, email blasts, media placement and influencer programs