Ref ID: 04810-9503094357

Classification: Digital Marketing Manager

Compensation: DOE

Robert Half is looking for a experienced digital marketing Director to join our client and work side by side with the executives to build a brand new Direct to Customer (DTC) sales channel. This person will be available on site in Tempe.   How will you impact:   Lead website and App development including improving UI/UX, solidifying brand image, gaining more traffic and maintaining the existing customers. Define and execute marketing strategies to drive sales growth across all digital media including paid ads, SEO marketing, email marketing, social media marketing, etc. Develop influencing and affiliation programs to constantly generate traffic to the website.   Create outstanding paid campaigns using market data and monitor the health of campaigns adapting quickly to market forces. Lead the marketing strategic planning and bring new ideas to the team by following the most up to date trends and news in the industry. Lead a team of marketing professionals and hold accountable for the team’s performance Bring outstanding market and industry insights to the team