Digital Marketing Manager

at Robert Half
Location Atlanta, GA
Date Posted March 27, 2021
Category Default
Job Type Seasonal/Temp

Description

Ref ID: 00900-0011754553

Classification: Digital Marketing Manager

Compensation: DOE

We currently have a great opening with one of our clients in the retail space through The Creative Group for a Digital Marketing Manager opportunity. We are seeking experienced, knowledgeable Digital Marketing Manager candidates on behalf of a client; the role will require understanding of the ins and outs of marketing strategy, analysis, and campaign execution. This is an excellent opportunity for someone who can make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line. This Digital Marketing Manager role offers a unique opportunity to lead digital improvement initiatives while also participating in digital transformation efforts. Do you put customers first and have experience boosting online customer experiences, implementing marketing technology solutions, and following inbound marketing practices? Do you hope to make a notable impact? If you have experience in copywriting, art direction and social media and can expand a brand's reach while increasing brand loyalty and awareness, we want to hear from you! This long-term temporary employment opportunity is based in the Atlanta, Georgia area.
What you get to do every single day
- Spur more insight and analysis into the effectiveness of CRM initiatives
- Oversee weekly reviews with key stakeholders, get budgetary sign off and report back on ROI
- Build, submit, form, and oversee long-term digital marketing campaigns; on top of spearheading short-term advertising and marketing solutions
- Cooperate with product and operational teams to identify key opportunities to strengthen the customer journey & experience
- Schedule take up of products/services through new channels to fall in line with business objectives
- Issue clear communications to the customer that are suitable to their needs and life stage
- Head a strong team of digital specialists and manage the digital strategy
- Verify that the CRM plan is executed without any delay and within budget

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