Digital Marketing Manager

at Robert Half
Location Atlanta, GA
Date Posted July 9, 2020
Category Default
Job Type Seasonal/Temp

Description

Ref ID: 00900-0011497332

Classification: Digital Marketing Manager

Compensation: DOE

Do you have a customer-first mindset and experience enhancing online customer experiences? Do you want to make a substantial impact in a leadership role? If so, The Creative Group is hiring a Digital Marketing Manager for an open position with our client in the Financial Services industry. We have an opening on our dynamic team for an experienced, knowledgeable Digital Marketing Manager who understands the ins and outs of marketing strategy, analysis and campaign execution, can make decisions, get the job done, and is good with people and details. We are primarily looking for a person who can prove they have experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. This position is a unique opportunity to play a vital role in leading digital improvement initiatives while also participating in digital transformation efforts as a Digital Marketing Manager. This long-term temporary-to-full-time employment opportunity is based in the Atlanta, Georgia area. Apply for this role today!

Your responsibilities

- Supervise a team of digital specialists as well as direct the digital strategy

- Steer weekly reviews with key stakeholders, get budgetary sign off and report back on ROI

- Flourish, begin, design, and oversee long-term digital marketing campaigns; in addition spearhead short-term advertising and marketing solutions

- Issue clear communications to the customer that are suitable to their needs and life stage

- Join forces with product and operational teams to identify key opportunities to augment the customer journey & experience

- Inspire more insight and analysis into the effectiveness of CRM initiatives

- Arrange take up of products/services through new channels to fall in line with business objectives

- Establish that the CRM plan is executed promptly and within budget