Digital Marketing Manager

at Robert Half
Published January 25, 2020
Location Cleveland, OH
Category Default  
Job Type Seasonal/Temp  

Description

Ref ID: 03340-0011292033

Classification: Digital Marketing Manager

Compensation: DOE

Are you someone who puts customers first and works to make online customer experiences better? Are you looking for an opportunity that will allow you to be an important influence in a leadership role? If so, The Creative Group is seeking an experienced Digital Marketing Manager for an open role with our client. There is a job opening for experienced, knowledgeable Digital Marketing Managers who understand the ins and outs of marketing strategy, analysis, and campaign execution. This position is for people who can make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line. If you have experience in copywriting, art direction and social media and can expand a brand's reach while increasing brand loyalty and awareness, we want to hear from you! This position is a unique opportunity to play a vital role in leading digital improvement initiatives while also participating in digital transformation efforts as a Digital Marketing Manager. This long-term temporary-to-full-time employment opportunity is based in the Solon, Ohio area. Apply today!

Major responsibilities

- Take care that the CRM plan is executed when expected and within budget

- Join up with product and operational teams to identify key opportunities to refine the customer journey & experience

- Inaugurate, initiate, shape, and oversee long-term digital marketing campaigns as well as spearhead short-term advertising and marketing solutions

- Lead weekly reviews with key stakeholders, get budgetary sign-off and report back on ROI

- Administer clear communications to the customer that are material to their needs and life stage

- Layout take-up of products/services through new channels to fall in line with business objectives

- Lead an experienced team of digital specialists and head the digital strategy

- Direct more insight and analysis into the effectiveness of CRM initiatives