Digital Marketing Manager
Published | February 5, 2019 |
Location | Duluth, GA |
Category | Default |
Job Type | Full-time |
Description
Ref ID: 00900-9501752778
Classification: Mktg/Comm Manager
Compensation: DOE
The Creative Group needs a Digital Marketing Manager for our client in Duluth. The ideal Digital Marketing Manager will use all available channels to promote a product to distributors and customers.
Job Responsibilities of the Digital Marketing Manager
- Increase revenue amp; product awareness on a customer and distributor level through digital marketing campaigns for new amp; existing products
- Ensure accurate customer data in Salesforce to be leveraged by the sales and marketing teams
- Optimize digital marketing initiatives including natural search, earned media and paid channels
- Measure the efficacy of social media content, marketing automation campaigns
Optimize ROI on marketing spend, strategizing where ad dollars are best spent