Digital Marketing Manager

at The Creative Group
Published February 5, 2019
Location Duluth, GA
Category Default  
Job Type Full-time  

Description

Ref ID: 00900-9501752778

Classification: Mktg/Comm Manager

Compensation: DOE

The Creative Group needs a Digital Marketing Manager for our client in Duluth. The ideal Digital Marketing Manager will use all available channels to promote a product to distributors and customers.

Job Responsibilities of the Digital Marketing Manager

  • Increase revenue amp; product awareness on a customer and distributor level through digital marketing campaigns for new amp; existing products
  • Ensure accurate customer data in Salesforce to be leveraged by the sales and marketing teams
  • Optimize digital marketing initiatives including natural search, earned media and paid channels
  • Measure the efficacy of social media content, marketing automation campaigns

Optimize ROI on marketing spend, strategizing where ad dollars are best spent