Digital Marketing Manager
Published | January 9, 2024 |
Location | Seattle, WA |
Category | Default |
Job Type | Full-time |
Description
About Ascendion:
Ascendion is a full-service digital engineering solutions company. We make and manage software platforms and products that power growth and deliver captivating experiences to consumers and employees. Our engineering, cloud, data, experience design, and talent solution capabilities accelerate transformation and impact for enterprise clients. Headquartered in New Jersey, our workforce of 6,000+ Ascenders delivers solutions from around the globe. Ascendion is built differently to engineer the next. Ascendion | Engineering to elevate life
We have a culture built on opportunity, inclusion, and a spirit of partnership. Come, change the world with us:
Build the coolest tech for world’s leading brands
Solve complex problems - and learn new skills
Experience the power of transforming digital engineering for Fortune 500 clients
Master your craft with leading training programs and hands-on experience
Experience a community of change-makers!
Join a culture of high-performing innovators with endless ideas and a passion for tech. Our culture is the fabric of our company, and it is what makes us unique and diverse. The way we share ideas, learning, experiences, successes, and joy allows everyone to be their best at Ascendion.
About the Role:
Marketing Technology and Operations team. Will lead the implementation of the company's Digital Marketing Platform (DMP), help ingest data into the DMP, architect migration of digital and paid campaigns to the DMP with a keen eye for optimization, and help with data analysis in the DMP.
Additionally, will assist with setting up web/app integration with DMP and set up retargeting campaigns. Additionally, you will be responsible for improving match rates and troubleshooting segment-related issues.
Job Title: Digital Marketing Manager
Key Responsibilities:
Integrate DMP platforms into site properties and mobile environment
Setup customer data feeds into DMP
Work on improving match rates
Migrate Digital and PAID campaigns to DMP
Setup retargeting campaigns
Create audience segments in a DMP and map segments to ad servers
Troubleshoot segment-related issue
Lead the OTT/CTV integration with enablement of audience targeting capability on ad platforms
Manage day-to-day ad operations tasks
Support sales and ad operations team with ad-related questions and concerns
Work with data teams to build ID graphs and improve on data insights
Minimum Qualifications:
Bachelor's degree in Marketing, Business Administration, or other relevant field
Hands-on Experience integrating and working with DMP platforms
Proven experience as a Digital Marketing Manager (DMP) or similar middle/senior role (at least 5 years of experience)
Experience with Neustar IDMP, Adobe Audience Manager, Adobe Analytics, Google
Analytics, HTML, CSS, JavaScript, jQuery, MySQL, PHP, MS Office (Word, Excel, and PowerPoint)
Excellent verbal and written communication skills
Highly organized with strong attention to detail
Hardworking, reliable, and conscientious
Proven track record of successfully delivering results
Location: Remote
Salary Range: The salary for this position is between $104,000 - $124,000 annually. Factors that may affect pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.
Benefits: The Company offers the following benefits for this position, subject to applicable eligibility requirements: [medical insurance] [dental insurance] [vision insurance] [401(k) retirement plan] [long-term disability insurance] [short-term disability insurance] [5 personal days accrued each calendar year. The Paid time off benefits meet the paid sick and safe time laws that pertains to the City/ State] [10-15 days of paid vacation time] [6 paid holidays and 1 floating holiday per calendar year] [Ascendion Learning Management System]
Want to change the world? Let us know.
Tell us about your experiences, education, and ambitions. Bring your knowledge, unique viewpoint, and creativity to the table. Let’s talk!