Job Description

Job Description:

Role Overview:

Plan | Support product and digital marketing teams with all aspects of multi-channel digital media campaign planning, activation, industry outreach, tracking and quality assurance for our Upside product launch. Strategize effective cross-channel campaign marketing tactics with external partners and internal product marketing team. Support organic/paid social campaigns across multiple platforms at once, including reviewing content, and coordinating weekly reports. Create monthly campaign calendars for all channels to organize active campaigns, PR, and product announcements. Ensure all stakeholders are on the same page with thorough updates in our project management tool, Basecamp. Manage weekly tactical and strategy meetings and ensure on-time, accurate execution of campaigns.

Collaborate | Work closely with the product marketing team and other BU's to develop effective multi-channel digital campaigns and content marketing programs. Support paid ads by managing assets, campaign set-ups in Google Ads, Facebook Business Manager, LinkedIn Campaign Manager and supervise campaign performance. Monitor digital channels and user-generated content for bad reviews, negative comments and other inappropriate social activity; escalate notable comment to key stakeholders and executes response plans via social channels.

Report | Assist product and digital marketing teams with performance analytics across all channels including GA360/Uberflip along with campaign specific tracking, analytics, analysis and measurement. Support financial management of campaigns, project management, and day-to-day campaign logistics. Manage daily conversations with internal team and external partners.

Qualifications:

Professional knowledge of platforms such as Marketing Cloud, Uberflip, HootSuite, Google Ads, Trade Desk, Facebook, Instagram, Twitter, LinkedIn, and YouTube

Proven success in managing multi-channel media campaigns

Experience using social media listening and monitoring tools a plus

Strong work ethic - self-motivated and able to take initiative

Exceptional organizational and project management skills

Strong verbal and written communicator

Strong analytical and synthesis skills, including the ability to absorb data into actionable information for marketing and sales programs

Education Required:

Bachelor's Degree in Marketing, Business, Communications or other related field preferred or equivalent work experience may be considered

5+ years B2B and digital marketing experience

Automotive industry experience a strong plus

Agency experience preferred

Job Requirements:

Additional info about this role:

Will the candidate(s) work 100% remote or 100% onsite or temporarily remote ONLY during the pandemic? - 100% remote

Do candidates need to be local to interview? - No

What is your top 3-5 MUST HAVEs OR REQUIRED skillset? - Digital Media Management Experience (concept, execution to analysis), Salesforce experience, Campaign project management experience.

Is this position a driving role? - No

Is this a safety sensitive position (ex, warehouse and other positions that require driving)? - No

Worksite Zip Code? - N/A

What is the shift going to be? - First

Is this contract to perm? - No

Potential for Extension? - Yes

Will this 40 hours work week? Yes; And Will there be OT required? - No, OT

Interview process - phone interview first? Then in -person after? - MS Teams

When will you start interviewing? - 2/14/2022

When is the anticipated start date? - 12/31/2022

About Kyyba:

Founded in 1998 and headquartered in Farmington Hills, MI, Kyyba has a global presence delivering high-quality resources and top-notch recruiting services, enabling businesses to effectively respond to organizational changes and technological advances.

At Kyyba, the overall well-being of our employees and their families is important to us. We are proud of our work culture which embodies our core values; incorporating value, passion, excellence, empowerment, and happiness, creates a vibrant and productive atmosphere. We empower our employees with the resources, incentives, and flexibility that they need to support a healthy, balanced, and fulfilling career by providing many valuable benefits and a balanced compensation structure combined with career development.

Disclaimer:

Kyyba is an Equal Opportunity Employer.

Kyyba does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. Minorities / Females / Protected Veterans / Individuals with Disabilities are encouraged to apply. All employment is decided on the basis of qualifications, merit, and business need.

Rewards:

Medical, dental, vision

401k

Term life

Voluntary life and disability insurance

Optional Pre-paid legal plan

Optional Identity theft plan

Optional Medical and dependent FSA

Work-visa sponsorship

Opportunity for advancement

Long-term assignment with opportunity for hire by client

SELECT AWARDS

• An INC 5000 company for 10 years
• Corp! Michigan Economic Bright Spots
• Crain's Detroit Business Top Staffing Service Companies in Detroit
• TechServe Alliance Excellence Award- IT and Engineering Staffing & Solutions
• Best of MichBusiness winner in HR Wizards & Partnerships
• Metro Detroit Elite Category: Recruitment, Selection & Orientation for 101 Best & Brightest
• 101 Best & Brightest Companies to Work for in Michigan