Digital Marketing Designer

at Smart Nora
Published December 9, 2019
Location Toronto, Canada
Category Default  
Job Type Full-time  

Description

The Role
We are looking for a Digital Marketing Designer to join Smart Nora full-time. This is a leadership role in which we will look to you to communicate with a compelling and clear design in order to instil confidence and convert visitors of smartnora.com into customers.
Location
Smart Nora Office, 461 King Street West, Toronto.
What you would do
At Smart Nora, we are fortunate to have a treasure trove of studies, press mentions, reviews, product announcements, blog content, and more. You will lead the effort to communicate this information with more clarity, less friction, and in new compelling ways through social media advertising.
The following skills are essential for the role:
- Designing impactful e-commerce experiences.
- Understand and have properly implemented direct response marketing.
- Bring to life impactful video and digital pieces.
- Provide the marketing team with creatives (video/image/copy) creating compelling campaigns grounded in customer behavior and psychology.
- Understand customer behaviour and learn from campaign insight to create, adapt and overcome.
- Envision, lead, and implement new initiatives to grow customer loyalty and brand affinity (this is a wide-open brainstorm space!)
About You
- Experience in ad psychology, consumer behaviour, human-centered design, and related fields.
- Analytically minded and happiest when showing off performance reports and optimizations
- Demonstrated ability to provide timely and effective content to run campaigns and use metrics to make informed decisions for future content (preferably using Facebook advertising, Google Analytics and Google Adwords)
- Are confident managing projects independently, working across teams in a design sprint format, and are comfortable pivoting
- Skills required: adobe photoshop, illustrator, video editing
How to Apply
Submit your resume, LinkedIn, Portfolio, and answers to the three questions asked here. View this job posting on our company website here
Accommodations are available on request for candidates throughout the application process. Please let us know your needs so that we may accommodate.