DIGITAL MARKETING COORDINATOR – ADDRESSABLE
Published | September 28, 2022 |
Location | Chesapeake, VA |
Category | Default |
Job Type | Full-time |
Description
Summary of Position (Job Purpose)
The Digital Marketing Coordinator will play a key role in supporting addressable marketing channels (email, app messaging, personalization, and more) to acquire, retain, and re-engage in-store and online Dollar Tree and Family Dollar customers. The ideal candidate will be very organized, analytical, have a high level of attention to detail, and have experience in conceptualizing creative work and launching marketing campaigns.
The Coordinator must develop and maintain relationships with key business partners to assist with the calendaring, production, and trafficking of addressable campaigns and monetization programs. This role must understand and adhere to our brand and department goals while working closely with merchants and marketing channel teams to ensure the timely execution of omnichannel campaigns. The Coordinator will support the addressable team by preparing weekly and monthly channel reports, providing analysis, and gathering real-time insights as needed.
We are seeking a passionate self-starter who strives for excellence and has a strong desire to create and support engaging marketing campaigns, and offer up creative solutions in a fast-paced team environment. A working knowledge of digital marketing, ecommerce, retail, and/or omnichannel experiences is essential for this role. Experience with email or app platforms is a plus in order to segment, test, schedule, and deploy weekly campaigns.
Principal Duties and Responsibilities
Minimum Requirements/Qualifications
This is not to be considered a complete list of job duties, as they may be amended or added to as needed.