Digital Marketing Coordinator

at Live Nation
Published October 3, 2023
Location Nashville, TN
Category Default  
Job Type Full-time  


Job Summary:


Live Nation Entertainment is the world’s leading live entertainment and eCommerce company, comprised of four market leaders:, Live Nation Concerts, Front Line Management Group and Live Nation Network. is the global event ticketing leader and one of the world’s top five eCommerce sites, with over 26 million monthly unique visitors. Live Nation Concerts produces over 20,000 shows annually for more than 2,000 artists globally. Front Line is the world’s top artist management company, representing over 250 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit


Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!


Vector, an artist management firm is looking for a dynamic candidate to support our marketing team in the planning, creative development and execution of strategic marketing initiatives and digital strategy during album and tour cycles.

Digital Marketing Coordinators build off the creative vision for the project, strategize on key touch points and produce creative assets and shape the deployment tactics for each campaign.


The position sits within Vector’s cross-functional marketing team, which provides in-house capabilities such as label services, event management (experiential and activation), content (creation, production and programming), graphic design, social media, DSP relations, analytics, direct to consumer campaigns, e-commerce, merchandising, business development (licensing, promotional & sponsorship) tour marketing and VIP programming.


  • Subscribe to strategic plan for album/tour ; ideate and plan promotional drivers; create elements that bring the plan to life across key marketing channels.

  • Collaborate with artists and managers to develop social and content strategies focused on new music and live events, balanced with lifestyle posts.

  • Develop creative assets for multi-channel campaigns optimized for each distribution network/channel.

  • Develop, design or edit still or animated graphics, logos, album creative elements, social graphics, direct marketing materials, advertising and other promotional materials.

  • Video editing of short form and promotional content including

  • Assembling raw footage and transferring or uploading

  • Following a script, outline or treatment

  • Inputting graphics and sound to enhance footage

  • Digitally splicing film and video and synchronizing them into one rough cut file

  • Improving and correcting lighting, coloring and faulty footage

  • Craft messaging and organize posting schedule via Notion calendar

  • Initiate paid social campaigns + SEM/SEO/CRM

  • Research and monitor industry, lifestyle and social trends across all digital platforms


  • Hands-on understanding of marketing channels with an emphasis on social and content strategy.

  • Wide breadth of knowledge about best practices for social platforms and the everchanging landscape

  • Superior attention to detail and organizational skills

  • Ability to translate business goals into artistic and aspirational strategies across all digital platforms

  • Perceptive understanding of an artist’s voice and creative vision; develop assets and execute strategic objectives and bringing that overarching vision to life.

  • Tech savvy command of project management software (Monday/Asana), business software (Microsoft Office suite) and cloud-based software (Google Docs/Drive, Dropbox, Box, Zoom, Notion etc..)

  • Proficiency with creative software – Full Adobe Creative Suite (i.e. Illustrator, Photoshop, InDesign, etc.) for graphic design and Adobe Premiere Pro and/or Final Cut Pro for video editing

  • Aptitude to think creatively, three-dimensionally and tie different promotional elements of a marketing campaign together.

  • Demonstrated ability to work independently across multiple priorities simultaneously.

  • Ability to accept constructive feedback and revision requests; providing creative solutions that meet expectations.

  • Excellent verbal and written communication and interpersonal skills

  • Inclusive, flexible, focused, diplomatic, calm and collected attitude in a fast-paced environment

  • Demonstration of discretion in handling confidential data and dealing with high-level artists and industry executives


Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

  • HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)

  • YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets

  • WEALTH: 401(k) program with company match, Stock Program

  • FAMILY: New parent programs & support including caregiver leave and childcare cash, infertility support

  • CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings

  • OTHERS: Volunteer time off, crowdfunding network

Live Nation’s policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.


We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.

HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.



About Us

Recognized three years in a row by Great Place to Work and named one of People Magazine’s top 50 Companies that Care, Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of Corporate operations.

We recognize that our most important assets are our employees, the rock stars who keep the live experience going. Generous vacation, healthcare, and retirement benefits are just some of the great perks we offer to support our global workforce of more than 38,000. For any stage in your career, our many unique benefit programs are designed to help you live life to the fullest. We offer student loan repayment to support recent grads, six months of paid caregiver leave to support new parents, perks like Roadie Babies (bring your little ones & a caretaker along with you on work trips) and Music @ Home (stipend to cultivate your little ones’ music interest), and tuition reimbursement to fuel your ongoing professional development. Plus, working for the world's largest live event and ticketing company means you'll have access to free concerts, festivals, sports games, and more through our exclusive employee ticket concierge.

There is no bigger stage for your career. See what your future looks like at Live Nation Entertainment.