Digital Marketing Coordinator
Published | June 3, 2020 |
Location | Monmouth Beach, NJ |
Category | Default |
Job Type | Seasonal/Temp |
Description
Start ASAP to support a Digital Marketing & eCommerce Team.
Client Details
Consumer Goods Client.
Description
Reputation Management (ORM)
• Assist with Responding to Amazon, BazaarVoice Reviews/Questions
• Assist with reporting for online reputation management (ORM)
Digital Marketing
• Assist with paid ad campaigns and reporting for paid and non-paid digital marketing activities using Google Analytics, Google Ads, Facebook Business Manager, and other marketing technology platforms
• Work with our Web Development team to manage the resolution of all website fixes
• Contribute to search engine optimization work through keyword research and associated website updates
• Utilize our content management system to add new blog articles to our websites
• Setup, schedule, and report on the performance of newsletters
• Research articles, stories, etc. that is relevant to the pet industry and share with our digital community of practice
Social Media
• Assist with reporting for paid and non-paid social media marketing activities
• Assist with brand ambassador/influencer collaborations and social media content creation
• Scheduling Social media content
• Assist with Community Management across social media channels.
General Duties & Responsibilities
• Conduct quantitative/qualitative research that guides our brand's communications and marketing strategies
• Produce competitive analyses
• Participate in team brainstorms to discuss how insights translate into actionable brand recommendations
• Administrate meetings by taking notes and sending follow-up recaps to attendees
• Create data visualizations (e.g., PowerPoint and chart templates, interactive charts, info graphics, etc.)
Profile
• Bachelor's Degree Preferred
• Minimum 1-3 years of relevant digital marketing experience including consumer inquiry/issue resolution on a customer
service or consumer care team, content writing, on-line advertising (SEM, social, display, email & mobile), website
content management, and web analytics
• Ability to maintain a positive, empathetic, and professional attitude towards consumers at all times
• Experience with Google Analytics, Google Ads, Facebook Business Manager, and HTML a plus
• Strong self-direction and initiative; willingness to take complete ownership over specific activities while adapting to quick changing shifts in priorities
• Proficiency using the applications within MS Office
• Experience owning analysis and reporting of campaigns
• Eagerness to test and learn, with a willingness to fail, but the drive to succeed
• Outstanding problem solving and prioritization skills
• Demonstrated ability to be agile and adapt
• Strong leadership skills with the ability to influence others and drive results through collaboration
• Ability to thrive in a creative, fast-paced environment that emphasizes excellence and teamwork
• Team player
• Self-motivated
Job Offer
Competitive Pay, Benefits & Excellent Experience