Digital Marketing Associate

at EPropelled Inc
Published July 16, 2022
Location Lowell, MA
Category Default  
Job Type Full-time  

Description

Job Description

Description:

ePropelled is the leader in magnetic engineering innovations that dramatically improve electric motor and generator efficiency for propulsion applications such as aviation, aerospace and electric vehicles applications.

We are seeking a responsible Digital Marking Associate to work closely with our Marketing Manager.

Responsibilities


• Passion and enthusiasm for playing a supporting role, and contributing to team success


• Strong listening skills, verbal communication, and professional writing style


• Technologically savvy with ability to use multiple internet and software platforms to perform duties


• Develop messaging that is effective across different media and personas including corporate website, blogs, white papers, case studies,

   PPTs, etc.


• Create, develop, and execute inbound and outbound marketing campaigns using compelling content


• Effectively manage daily administrative tasks


• Prepare reports on marketing and sales metrics


• Comfortable working with marketing automation platforms, especially HubSpot and WordPress plus other marketing technology tools


• Provide input to creative designs based on best practices and the brand book


• Creation of PowerPoint presentations, database management, and sales report maintenance through HubSpot


• Conduct market research to determine potential of products and services


• Perform analysis of market strengths, weaknesses, and opportunities


• Plan and coordinate special events and consultants (photographers, PR)


• Collect and analyze consumer behavior data (e.g., web traffic and rankings)


• Coordinate with the marketing design and content teams to generate digital and print advertising material


• Experience with SEO/SEM campaigns


• Excellent skills in the areas of communication٫ presentation٫ and analysis


• Knowledge of digital marketing tools and relevant techniques


• Create advertising material by collaborating with the Marketing Design and Content teams.

Requirements and skills:


• College degree preferred


• 0-3 years of experience in marketing and/or communications


• Possess knowledge of Adobe Creative Cloud Suite or Canva


• WordPress knowledge


• Google marketing platforms knowledge


• HubSpot knowledge


• MS office knowledge


• Organizational skills, multi-tasking


• Detail oriented


• Excellent time management skills


• Willingness to learn


• Creative mind-set and can-do attitude

Company Description

ePropelled designs intelligent motors, motor controllers, and power management systems that help reduce energy consumption and dramatically improve system efficiency at a lower cost. Our patented technology and innovative smart systems are equally at home in the air, on the road, and in water, leading the way towards a greener future.