Digital Marketing Analyst

at The Creative Group
Published March 10, 2019
Location Dallas, TX
Category Default  
Job Type Full-time  

Description

Ref ID: 04010-9501821290

Classification: Mktg/Comm Manager

Compensation: DOE

Digital Marketing Analyst TCG is looking for an experience Digital Marketing Analyst! For consideration, send your resume directly to [Click Here to Email Your Resumé] -Analyze digital marketing campaign performance, with heavy emphasis on social media served on Facebook -Partner with Digital Marketing on real time optimizations as well as own weekly and monthly scorecards -Cull insights into actionable optimizations to drive online and offline KPIs -Prepare the ?whys? behind performance trends -Develop and share out the results from A/B testing -Pivot data to report by customer segment, geography and timeframe -Help forecast future performance -Stay informed on industry best practices and trends, direct competitor activities and new product launches -Collaborate across marketing channel owners, advanced analytics IT, and agency partners on reporting synergies and accuracies