Integrated Marketing Solutions, Inc offers a range of alternative media management and consulting solutions and is an affiliate of Colony Brands, Inc. Colony Brands, Inc. is one of the world’s largest and most successful direct marketing catalog and e-Commerce companies. We are seeking an organized, detail-oriented Digital Marketing Analyst to support our marketing division. If you get excited about the data side of marketing - this could be the position for you!

What You’ll Do
You’ll be responsible for supporting our strategic marketing plan by focusing on digital tactics to drive incremental business. Our goal is to have a channel agnostic approach to marketing and your role is to help us achieve that by having a deep understanding of our customer data, current and emerging marketing tactics. You’ll also be responsible for:
• Developing customer audiences
• Creating and maintaining Unica/Sales Force Marketing Cloud Email marketing processes
• Promotional email execution
• Developing, maintaining and enhancing marketing reports
• Supporting our internal businesses by providing insights into campaign performance, customer data and other marketing tactics
• Researching and staying abreast of digital marketing landscape.