Analyst, Digital Marketing

at Warner Music Group
Published June 22, 2023
Location Los Angeles, CA
Category Default  
Job Type Full-time  


**Job Description:**

At Warner Music Group, were a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we know that each talent makes our collective bolder and brighter. We are guided by four core principles that underpin everything we do across all our diverse businesses:

+ **Music is Everything** : Music is our passion, and we can never get enough. Tastes, trends, and tech will change, but great artists and songwriters will always be our driving force.

+ **Global Growth, Local Expertise** : Music is a global language. Through communication and collaboration, our success can come from anywhere and translate everywhere.

+ **Innovation and Insight** : Pushing the boundaries requires the best information and the boldest imagination. We use both to create the future.

+ **Empowered by People** : Like the artists we serve and the music they make, our differences make us stronger. This is a place where every talent can belong and build a career.

We remain committed to Diversity, Equity, and Inclusion. We know it fosters a culture where you can truly belong, contribute, and grow. We encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.

Consider a career at WMG and get the best of both worlds an innovative global music company that retains the creative spirit of a nimble independent.

**Job Title: Analyst, Digital Marketing**

**A little bit about our team:**

As part of the Warner Records Research and Analysis team you will help educate, inform, and develop strategies. You will work side by side with other analysts on the team with a primary focus of becoming a subject matter expert on the effects of digital campaigns and marketing and how they impact our Artists' growth and development.

**Your role:**

The digital world is constantly evolving, and were looking for someone to keep Warner Records on the forefront of data, trends, and new findings to develop impactful products and brand strategies. Not only will you be presenting and advising the label with various data points, but you will have opportunities to collaborate and support our roster of iconic artists.

**Here youll get to:**

+ Develop and manage standard reports (Daily, Weekly, Monthly etc.)

+ Measure, monitor and build KPI's for the department and individual artists

+ Establish yourself as a subject matter expert in social media metrics for the label and rostered artists

+ Conduct post-mortem campaign analysis

+ Use analytics, metrics, and various technologies/tools to analyze campaign results, successes, and KPIs

+ Aggregate standard processes for social media and online platforms

+ Collaborate with the Digital Marketing team in developing strategies for artists and genres

**About you:**

+ Passionate about Music

+ Excellent communication skills (verbal, written, presentation)

+ Ability to translate data from multiple sources into compelling stories and actionable insights

+ Outstanding data visualization skills

+ Highly organized

+ Ability to craft and build solutions and processes independently

**Wed love it if you also had:**

+ 3+ years of proven experience

+ Background in Digital Advertising and/or Digital Marketing

+ Music or Entertainment Industry experience is a plus

+ Proficient in Microsoft Office (Excel, Access, PowerPoint, Word)

+ BI background in: Tableau, Omniture, MicroStrategy, Business Objects, Google Data Studio

+ Knowledge of Data Sources: Digital Advertising, Social Media Platforms, CRM systems

+ Solid understanding of Analytic Softwares: R, SPSS, SAS, Orange

+ Proficiency in Data Languages: HTML, JSON, XML, Java, Python, SQL, VBA

**About us:**

As the home to 300 Elektra, Asylum, Atlantic, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the worlds premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalogue of more than one million copyrights worldwide. Redefining what it means to be a music company in the 21st century, our consumer brands include trend-setters like UPROXX, Songkick, HipHopDX, and EMP. Were the home to WMX the next generation services division that connects artists with fans and amplifies brands in creative, immersive, and engaging ways and Alternative Distribution Alliance (ADA) the ground-breaking global distribution company for independent artists and labels.

Together, we are **Warner Music Group: Music With Vision & Voice.**

**Love this job and want to apply?**

Click the Apply link at the top of the page or apply directly with your LinkedIn. Applying with LinkedIn will import all the information you put in your profile but will still let you upload a resume and cover letter.

Do not be discouraged if you do not hear from us right away. We are taking our time to review all resumes, and to find the best people for WMG.

Thanks for your interest in working for WMG. We love it here, and think you will, too.


$65,000-75,000 Annually

**Salary Range**

$65,000 to $75,000 Annually

**_Salary ranges are included for job postings where required by law._** **_The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors._**

**WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race, religious creed, color, age, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, marital status, medical condition as defined by state law (genetic characteristics or cancer), physical or mental disability, military service or veteran status, pregnancy, childbirth and related medical conditions, genetic information or any other characteristic protected by applicable federal, state or local law.**

**Copyright 2023 Warner Music Inc.**

Links to relevant documents:

2023 Benefits At A Glance.pdf

EVerify Participation Poster.pdf

Right To Work - English.pdf

Right to Work - Spanish.pdf