Digital Marketing Specialist
Published | February 1, 2019 |
Location | Wilmington, DE |
Category | Default |
Job Type | Full-time |
Description
Ref ID: 03720-9501746309
Classification: Mktg/Comm Specialist
Compensation: $70,000.00 to $90,000.00 per year
TCG has a client located in Wilmington, DE searching for a dynamic Digital Marketing Specialist. The Digital Marketing Specialist will support managing and executing strategies in search engine optimization (SEO) and paid social. This is a new position reflecting the growth and the corresponding increasing complexity of the organization. Responsibilities: ? Directly manage the execution of both on-site and off-site technical search engine optimization (SEO) initiatives in collaboration with a dedicated agency to achieve strategic objectives. ? Coordinate and execute paid social campaigns including setting up and optimizing campaigns, managing creative production, developing media plans, and reporting. ? Support cross-channel marketing strategies including but not limited to paid search and display. ? Create and manage reports to analyze channel performance. ? Interface with multiple vendors and agencies, including but not limited to SEO agency, designers/developers, and technology partners.