Ref ID: 01300-0010822973

Classification: Mktg/Comm Specialist

Compensation: $24.00 to $29.00 per hour

We are searching for an experienced Digital Marketing Specialist for our nonprofit client in the southwestern suburbs! The Digital Marketing Specialist will be responsible for developing and implementing digital and online marketing strategies to optimize the online user experience, increase marketing effectiveness, improve member satisfaction and drive lead generation to support marketing goals. Responsible for conducting marketing and industry research; managing the membership experience with our offerings; website management, including SEO; email marketing and digital and social media advertising. The position requires a high degree of collaboration with various internal and external partners.
Primary Responsibilities Duties: 1) Proactively research competitor and industry trends 2) Implement new digital and online marketing strategies, including engagement plans and structures for reporting campaign effectiveness 3) Resourcefully manage the membership experience through ensuring satisfactory engagement with their website, online platform, event experiences, etc. 4) Manage email marketing program, maximizing engagement and tracking results 5) Collaborate with the Marketing Team to integrate digital and online initiatives into all campaigns and marketing efforts